Having done a shed-load of research for the training and certification feature in this month’s issue, I’ve been left wondering one thing: Why aren’t vendors providing more free training courses to the channel?

As more regional enterprises look for ways to reduce costs and move from a Capex to Opex model, many are looking at managed print services as a way to tame largely undocumented and unpredictable annual printing costs. It is estimated that managed print services can reduce printing costs by as much as 30 percent. It provides a flexible way for organisations to procure printing hardware, supplies, service and support in one bundled contract.

Despite being a new entrant to the regional value-distribution landscape, Cerebra Middle East is ramping up fast to cash in on the opportunities around storage and data centre infrastructure. We spoke to Asit Ahuja, Director and CEO, to find out what makes Cerebra tick.