In the dynamic IT environment, there are quite a few threats that pose as challenges to the everyday business operations. One of the most critical issues the channel faces today is the sale of counterfeit products and software piracy. This has led to customers losing faith in the reseller community and vendors too have been at the receiving end of customer dissatisfaction. The components and peripherals market have borne the brunt of this problem over the years, with no concrete respite in the near future.
Reseller Middle East’s Partner Connect on ‘Counterfeit and counter measures’ aims to shed light on these burning issues and how vendors can play a major role in educating the channel partners to avoid encouraging such practices.
We will see global vendors giving their perspective and discuss the way forward to a room full of channel partners. Reseller Middle East invites you to be a part of this evening and voice your issues and share your experiences, in order to pave a brighter collaborated future.
emt Distribution MEA